With a strategic focus to leverage on the rapidly growing travel opportunity in Mumbai, this expansion increases SOTC’s network strength to nine stores in Mumbai (3 retail and 6 franchise) reiterating the Company’s focus to expand its footprint in the city. The outlet was inaugurated by Himanshu Sampat, Associate Vice President – Sales, SOTC Travel.
Speaking on the development, Daniel D’souza, President & Country Head – Holidays, SOTC Travel said, “We continue to witness strong continuum – brisk demand of over 55% for escorted and customized tours vs. pre-pandemic emerging from Mumbai and Maharashtra since the pandemic, and they remain key source markets for us at SOTC.”
“With this new addition our network strength in the city increases to nine stores in Mumbai. Our store is centrally located and a hub for cosmopolitan travellers thus allowing us to target valuable segments of Gen Z/new age travellers, millennials, families and business owners.”
“Our expanded holidays portfolio has something for everyone – from customized holidays to luxury and premium holidays, also group escorted tours,” he added.
The Company’s new outlet is centrally located at Chembur, thus serving as a hub for nearby areas of Wadala and Sion as well. Chembur is a hub for cosmopolitan travelers and forms an important source market for SOTC Travel, offering the company a range of valuable segments like Gen Z/new age travelers, millennial, families, couples and business owners.
The Company is witnessing high demand for personalized holidays in the region and anticipate robust demand for experiential holidays, adventure holidays, domestic cruises, eclectic stays, safaris and biking trips.
To cater to the preferences of travellers from the region, SOTC Travel has expanded its portfolio of customized holidays and introduced ‘Customized Holiday Experts’ with destination expertise to help customers plan their memorable holidays as per their preferences, this is in addition to the Company’s highly popular group escorted tours – international and domestic.
To boost demand, SOTC Travel has also introduced value driven offers like Buy One Get One Free, Early Bird discounts, complimentary cruise experience on Greece Holidays and cashback offers.
SOTC Travel’s new outlet offers end-to-end travel solutions with an array of services, including: International & Domestic Holidays (Group tours, Personalised Holidays, Cruises, etc.), Value Added Services like Travel Insurance; Visa Services, etc.
Top international and domestic destinations in demand – Europe’s Switzerland, France, Finland, Austria; Turkiye, Australia, New Zealand, United Kingdom, USA (for visa holding customers), Japan, South Korea, Abu Dhabi, Maldives, Indonesia, Thailand, Malaysia, Singapore; also Kashmir, Leh-Ladakh, Himachal Pradesh, Rajasthan, Goa, Andamans, Kerala, North East; and Bhutan, Sri Lanka in the Indian subcontinent.