SLW, a leading Golf Management company in India, recently launched the third edition of Thai Golf Pass, a loyalty programme for golfing enthusiasts exclusively for playing golf in Thailand. The loyalty programme was first launched in 2017. Under the programme golfers with Thai Golf Pass stand to earn redeemable loyalty points with a host of services, benefits and various privileges.
As part of the season three launch initiatives, SLW plans to organize a number of roadshows, a promotional event at the Delhi Golf Club and 3 events in Thailand. Furthermore SLW is targeting to increase the loyalty partners from the 155 to 200 partners and increase the Thai Golf Pass members from close to 4000 now to over 5000.
Speaking on the launch of the third edition of Thai Golf Pass recently, SLW’s Managing Director Anil Dev said, “Thai Golf Passport was launched in India to offer Indian golfers a seamless golf experience in Thailand. Indian golfers can be a part of this Amazing reward programs whenever they tee off in Amazing Thailand. He also informed that the Thai Golf Pass today boasts of over 155 partners or service providers like Thai Airways, Callaway and a number of Golf Courses, Resorts and hotels.
Isra Stapanaseth, Director, Tourism Authority of Thailand, New Delhi Office, while speaking on the eve, said, “We are working with SLW on Thai Golf Pass for three years in a row, from 2017 to 2019. This is a wonderful platform for golfers who want to play Golf in Thailand. Thailand offers international standard golf courses, professional caddies, warm hospitality, wellness, food and entertainment. We look forward to Indian golfers to be part of this loyalty program and experience services, offers for golfers. Our Golf Courses are spread all across the country, from Northern part of Thailand like Chiang Mai to central part of Thailand, Bangkok, to eastern part of Thailand, Patttaya, to western region. With Thai Golf Pass wherever you go you earn loyalty points on your spending with the Thai Golf Pass partners.”
While highlighting that the Thai Golf Pass loyalty points are redeemable for a number of benefits and previledges across the Thai Golf Pass partners, he also drew attention to the visa-on-arrival privilege and shopping centers and malls that offer special discount and privileges for Indian golfers.
Also speaking on the occasion, Shashank Chaudhary, Sales & Marketing Director, Callaway Golf India, said, “Golf has long been the game of corporate and business people who are also avid travellers. Thai Golf Passport creates a membership that shares common values and interests, and at the same time provides an engaging golfing and networking platform for all stake holders-members and sponsors alike. We are excited to partner with this innovative initiative which helps us reach our customers directly.”
Commenting on the initiative, Chitranjan Bakhshi, Business Head of Golf Holidays, said “Thailand is the most popular destination got golfers from India. The Thai Golf Pass, which is supported by TAT, is a brilliant scheme to reward the keen golfers to experience this destination!”
According to Sunil Kumar, Head of Sales, Thai Airways, “Thai Golf Pass is a great initiative and Thai Airways being the national carrier it was natural that we be a part of the initiative, we look forward to a successful season three.”
Thailand is home to over 200 Golf Courses located throughout the country. The courses boasts of beautiful setting such as by the sea, mountain, lakes and within the city or next to airports airports. The country is not only known for its top quality courses and friendly caddies but also reasonable green fees.