India Convention Promotion Bureau has announced that the new leadership team has been elected unopposed at the Annual General Meeting held on October 29, 2024, in New Delhi.
This new development has taken up as a significant step toward advancing India’s standing as a world-class destination for Meetings, Incentives, Conferences, and Exhibitions (MICE).
The new office bearers include Chander Mansharamani as Vice-Chairperson, Sudeep Sarcar as Honorary Secretary, Amit Saroj continues as Honorary Treasurer and Amaresh Tiwari as Immediate Past President.
With their combined industry expertise, the team is poised to drive ICPB’s mission to position India at the forefront of the global MICE market, amplifying its unique advantages and extensive infrastructure to attract large-scale international conventions.
While interacting to media, the newly appointed Vice-Chairperson of ICPB, Chander Mansharamani has shared his vision for restructuring bureau’s operations to align more closely with international standards.
He highlighted that in many countries, similar bureaus receive substantial government support for both operational expenses and financial backing for conference organizers, particularly when bidding for international conferences.
He emphasised the need for a more aggressive strategy to promote India as a top MICE (Meetings, Incentives, Conferences, and Exhibitions) destination.
This involves close collaboration with the Ministry of Tourism, Government of India, to enhance ICPB’s presence at international trade fairs, secure financial support for roadshows within India and abroad, and allocate a separate advertising budget focused specifically on the MICE sector.
“Our goal is to transform ICPB into a truly pan-India organization that reaches every region of the country, engaging more regional players in the MICE industry,” he stated.
“By expanding our membership base nationwide, we’re paving the way for a stronger, unified approach. This strategy will ensure that ICPB’s initiatives are inclusive and reflect the diversity and energy of India’s MICE sector.”
Sudeep Sarcar, associated with ICPB over the last two decades and the recently appointed Honorary Secretary of ICPB, brings a wealth of experience spanning the convention, exhibition, events, and entertainment industries.
“My vision for ICPB is to make it an independent, robust secretariat that can function independently with the advice of a diverse board and stakeholders across the MICE sector,” he stated.
“Aligning with the vision outlined by the new Chairperson at the AGM, we are confident of raising the bar of India’s positioning on the global landscape and strengthen the resources at ICPB to drive new initiatives, attracting International Association Meetings,” shared Amit Saroj.
