The Managing Director of Madhya Pradesh State Tourism Development Corporation (MPSTDC)
Hari Ranjan Rao has proposed the formation of Madhya Pradesh Travel Mart Society’ to conduct
the future editions of the Mart.
Madhya Pradesh Tourism has already initiated the formation of an Advisory Committee for the fourth edition of MPTM scheduled to be organised from October 27-29 at Bhopal. The members of the advisory committee will be selected from travel and tourism industry representing hotels, resorts, transportation and travel companies etc.
As per the Managing Director, he is very passionate about bringing the private sector of the state at the forefront. And therefore he has proposed the formation of MPTM Society. “I am not going to organize the MPTM next year, I will hand over the baton to you (private stakeholders), says Rao.
He believes that on the lines of Kerala Travel Mart Society, the private stakeholders can form MPTM Society to look after the management and other related works to utilize this platform to the fullest. The formation of the society will give an advantage to the sellers as they will be able to identify the potential buyers and invite them to participate in the mart.
“We wish to play as the facilitator by providing all the financial assistance to MPTM Society,” says Rao. According to him the sellers of the state have to portray themselves as the brand ambassador for Madhya Pradesh Tourism.
During last one decade Madhya Pradesh has successfully projected itself in a very unique manner. The tourism products of the state are popular far and wide; they need no introduction. The MPSTDC has played a very active role in sensitizing the trade fraternity about the policies and opportunities available in the state.
According Rao the state is struggling with a small base of sellers. “We have beautiful natural resources but we need people to drive this momentum. So we came up with policy changes in last couple of years. We have expanded the incentives given to the investors and ease the process of buying land.”
The fourth edition of Madhya Pradesh Travel Mart (MPTM) will be held from October 27-29, 2017 in Bhopal. Over 200 national and international buyers along with 100 exhibitors of distinct Indian markets are expected to participate in the mart.
With the theme, Seek-Discover-Explore, the mart will offer a B2B platform to bring together tourism stakeholders and representatives from heritage hotels, conference venues, tour operators and wildlife parks etc.
